Alma network

The Alma network is comprised of Alma Media’s diverse online services for B2B decision makers, avid foodies, and everyone in between.

The network includes news media, marketplaces, and lifestyle services. You can buy desktop, mobile, and video advertising—as well as content marketing and rich-media solutions—on the network.

Alma's online users make up a network of 9.5 million profiled browsers. This network allows the advertiser to accurately aim the message at high-purchase target audiences.

Approximately 75% of Finns in the 25–44 age bracket and 67% of Finns in the 15–74 age bracket use our services. (Source: TNS Atlas, Jan.–June 2017)

The Alma network is also an excellent platform for targeted advertising. Read more >>

Follow the links below for more information on the available media and their media-specific visibility.

National

Finance and B2B Media

Regional

Local

Why use the Alma network?

  1. The Alma network reaches 67% of Finns in the 15–74 age bracket nationwide.
  2. It is comprised of various news media, marketplaces, and lifestyle media
  3. It has diverse audience packages and targeting options

The Alma network is not only nationwide but also a local platform:

  • Aamulehti and the Alma network reach 94% of the consumers in the Tampere area
  • Satakunnan Kansa and the Alma network reach 89% of the consumers in the Pori area
    (Source: TNS Atlas, Jul.–Dec. 2016)

Audience packages

With our audience packages, you will reach a broad range of Finns through the versatile Alma media and services. We can also tailor our various audience packages according to your needs.

NEWS

Extensive coverage for audiences interested in current news.
56% male and 80% online shoppers. (Source: TNS Atlas, Jan.–Jun. 2017)

DECISION MAKERS AND PROFESSIONALS

Alma Talent’s digital media weekly reache an audience of approximately 1 million decision makers, professionals, and premium consumers. (Source: Comscore/Metrix 2016)

      TRAVEL

      Reaches audiences interested in general and holiday travel.
      52% female and 64% want to travel to a new place on every holiday. (Source: TNS Atlas, Jan.–Jun. 2017)

      CARS

      Reaches audiences interested in cars and motoring.
      84% male and 27% are planning to buy a car. (Source: TNS Atlas, Jan.–Jun. 2017)

       

      ENTERTAINMENT

      Reaches audiences interested in games, TV, and other media, as well as leisure activities.
      49% male and 83% online shoppers. (Source: TNS Atlas, Jan.–Jun. 2017)

      LIVING

      Reaches audiences interested in lifestyle topics and interior design.
      57% female and 25% often go to retail shops to browse interior decoration goods. (Source: TNS Atlas, Jan.–Jun. 2017)

      FOOD

      Reaches audiences interested in cooking and food trends.
      65% female and 45% enjoy cooking as a hobby. (Source: TNS Atlas, Jan.–Jun. 2017)