Alma Media > Sustainable Alma Media

Our mission is to accelerate the sustainable growth of individuals, businesses, and society.

We believe that growth is achieved when everyone has the freedom and opportunity to make choices at the right time and in the right place where they matter most. That’s why we want to nurture human inner curiosity and be there to help with life’s various choices.

We do this by bringing the most meaningful content and services within reach for everyone.  

We strive to maximize the positive impact of our actions on society and minimize our environmental footprint. Our impact comes from the reach and relevance of our services and content. We enable sustainable choices in work and leisure. We offer reliable and unbiased information in our media.

We strive to maximize the positive impact of our actions on society and minimize our environmental footprint.  

Our impact is created by our reach and the relevance of our services and content. We enable sustainable choices in work and leisure, housing and transportation. We provide reliable and unbiased information in our media. In Finland, our network of marketplaces and media reaches 3.2 million Finns weekly. Our recruitment portals have a total of 64 million visitors annually in 11 countries. 

100%
Alma employees have taken the Group’s updated Code of Conduct training.
52%
Reduction by year 2030. (Scope 1 & 2)
14%
Reduction by year 2030. (Scope 3)
0pcs
Serious data security breaches.

We are accelerating the transition to a low-carbon society

Marketplaces enable consumers to make sustainable choices

Alma’s marketplaces enable users to make sustainable choices by offering environmentally-oriented search criteria for listing targets and information on the sustainability of service providers.

Etuovi.com
Nettiauto
Autotalli.com
Urakkamaailma

Aluepuntari and Asuntopuntari provide banks with the necessary information to support responsible lending decisions

Banks play a significant role as lenders for low-emission property targets. Alma’s Asuntopuntari and Aluepuntari provide the financial sector with the necessary information for the assessment of collateral targets in real-time and from a single source.

Aluepuntari
Asuntopuntari

Alma Carbon Footprint Calculator reports the emissions of digital advertising

We report the greenhouse gas emissions generated by advertising published in our advertising network on a campaign-specific basis as part of the reporting of campaigns to our advertiser clients.

Alma Carbon Footprint Calculator

DIAS enables the execution of housing and real estate transactions independently of time and place

Digital housing transactions reduce driven kilometers, the use of paper documents, and help various industry players achieve sustainability goals.

DIAS

We strengthen democracy and better working life

Media as a prerequisite for a functioning democracy

Responsible journalism provides truthful information about what is happening in the world so that people have the right to form their opinions based on reliable information.

Iltalehti
Kauppalehti
Talouselämä
Arvopaperi
Uusi Suomi
Mikrobitti
Tivi
Tekniikka & Talous
Mediuutiset

Profesia Lab for workplace inclusion

Originating from Slovakia, Profesia Lab is a collaboration model launched in 2022 for employers, organizations, schools, and HR professionals, aiming to increase the employment of partially able workers in competitive labor markets.

Profesia Lab

Alma collaborates with 55 Rise and Shine movement to eradicate age discrimination in working life

It is important for Alma to promote diversity, equality and inclusion in working life. Cooperation with the 55 Rise and Shine movement includes a series of panel discussions aimed at business decision-makers, where problems and solutions related to age discrimination are made visible.

55 Rise and Shine

TET.fi service revolutionizes young people’s introduction to working life

In Finland Alma and Jobly are involved in developing the TET.fi service of the Children and Youth Foundation, which makes it easier and more equitable for young people to get acquainted with working life. Through cooperation, it is ensured that all schoolchildren, i.e., future job seekers, have equal and diverse opportunities to get acquainted with working life.

TET.fi

We enable profitable growth and ethically sustainable business

DOKS® ensures good governance and management of governance risks

Through the DOKS® service, customers receive high-quality tools for implementing good governance, managing governance risks, and ensuring compliance with ethical business principles.

DOKS®

Business information for different stages of business

Alma’s Business Information entity offers services for prospecting, customer monitoring, company analysis, and updating customer registers. The service includes essential business and decision-maker data for different stages of business.

Business Information Service

Legal services – the latest information based on legislation

Legislation defines numerous obligations for companies. Alma’s content for experts in law, financial administration, taxation, employment relationships and rights includes up-to-date reference works, information services, and professional literature.

Legal services

Objectives of Alma Media’s sustainability programme

Environment

2024

Reducing CO2 emissions in own operation by 4.7% and in supply chain by 1.27% per annum

 

2030

Reducing GHG emissions in own operations by 52% and in supply chain by 14%

Social responsibility

2024

Maximum of 5 Condemnatory decisions from Council of Mass Media /year

Zero violations of ICC’s Advertising and Marketing Communications Code

Quality of working life, Employee Net Promoter Score NPS >8 (eNPS 43)

Governance

2024

100% of Alma Media’s employees have completed the Code of Conduct.

90% of major subcontractors  have committed to Alma Supplier Code of Conduct.

Continous

Zero severe data privacy breaches.

alma_2022_1800px-20__web

Our sustainability-related activities has been published in the annual report as part of the Board of Directors’ report on non-financial information. We observe the materiality principle in sustainability reporting.

Read the annual report

The UN Global Compact initiatives relevant for Alma Media

We focus on the competence development of our employees and support personal career development by providing many kinds of training and coaching. Our selection of publications and training enables the development of skills required in working life.
Our media increase understanding of the importance of equal working life in society. We offer equal opportunities for development and require gender equality and the development of diversity and sense of inclusion in our work community.
Our financial and professional media focus on the promotion of sustainable financial growth. Our cooperation with various parties aims to support young people and those suffering from reduced working capacity. Alma is an employer and a taxpayer in 11 European countries.
Our media raise awareness about innovations for sustainable development, the financial and non-financial results of companies and solutions to mitigate climate change. We also encourage innovation in our organisation.
We bring together supply and demand as well as service providers and consumers and offer sustainable options for housing, mobility, working life and recruitment.
Our media publish news about the environmental impacts of different industries and increase awareness of sustainable consumption. We seek to maximise the positive environmental impacts of our operations and inspire to make sustainable choices.
The carbon footprint of our operations was halved within the past six years. We set an example for our industry in the transition to a low-carbon society. We minimise the CO2 emissions of our own operations and those of our subcontracting chain.
Reliable and independent journalism is a precondition for functional democracy in society. Our media cherish peace and fairness, examine the ethically sustainable operations of those in power and do not hesitate to reveal any injustices.
Our media and services are widely connected with business and society and through numerous sustainable projects in our 11 European countries. We carefully select our partners and require ethically sustainable business.

Working together

We observe the principles of the UN Global Compact initiative, the Universal Declaration of Human Rights, the ILO Declaration on Fundamental Principles and Rights at Work and other essential international human rights conventions and recommendations.

We adhere to the principles of ethical and transparent business management and don’t accept unethical business practices from our employees or suppliers. The ethical principles are included in Alma Media’s Code of Conduct, which form the basis of the company’s responsible business operations.

Our efforts to develop our corporate responsibility are supported by a group of reliable long-term partners. We also participate in a number of corporate responsibility networks and cooperation bodies that serve as our antennas towards the field of corporate responsibility in general.

Our most significant partnerships and memberships are presented below.

Further information

  • Elina Kukkonen

    SVP, Communications and Brand

    Tel. 010 665 2333
    elina.kukkonen(at)almamedia.fi

  • Minna Kemppainen

    Brand and Sustainability Manager

    Tel. 0106656545
    minna.kemppainen(at)almamedia.fi