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Organisational changes in the Alma Consumer business segment

 Alma Media Corporation                 Press release                 3 May 2022 


M.Sc. Heikki Huttunen has been appointed Head of Alma Consumer's vehicles and mobility vertical of Alma Consumer, focusing on consumer media, digital marketplaces and services. M.A. Minna Marjava-Kontio has been appointed Head of Alma Consumer's housing vertical. Jaakko Haapakangas, who led the vehicles and mobility vertical will leave the company.  

Heikki Huttunen has previously been responsible for Alma Consumer's housing vertical and comparison and sharing economy services. Prior to this, Heikki Huttunen was CEO of Alma Mediapartners, of which cars and mobility systems business, wholesale cars and are now part of the vehicles and mobility vertical. Minna Marjava-Kontio has previously served as Business director for housing site    

Alma Consumer's media and media services will continue to be responsible for Iltalehti's Editor-in-Chief Perttu Kauppinen. Kari Kivelä, SVP of Alma Consumer, in line with his own duties, will be responsible for the business of comparison and sharing economy services in the future.  

”I extend my warmest thanks to Jaakko for his work at Alma Consumer. We have been very successful in integrating Nettix services into Alma Media's business. In this process, Jaakko's expertise in the motoring marketplace business has helped a lot. We believe business is now on a good path as the digitalisation of the mobility services and ecosystem continues to accelerate over the next few years and commerce continues to move to digital marketplaces”, says Kari Kivelä, SVP of Alma Media Consumer.   

”The end of month marked also the end of this professional journey. I have been in a fortunate position to work with Finland's leading marketplaces and news services for years. My employment ended simultaneously when the acquisition of Nettix Oy from Otava to Alma Media reached its final stage, where Nettix Oy was merged to Alma Media Suomi Oy on 30 April. Big thanks for all our customers and colleagues over the years, both in our own group and in the network. We have done well in business and will be awarded a worthy continuation as part of Alma's media and marketplace package," says Jaakko Haapakangas.  

 Alma Consumer's organisational changes and the new management responsibilities will take effect on 4 May 2022.  

Alma Consumer's goal is to promote digital services and strengthen consumer media and media and service advertising solutions. In April 2021, Nettix Oy was incorporated into Alma Consumer segment, bringing new members to the Alma Media's product family: leading Finnish motor marketplaces Nettiauto, Nettikone and Nettimoto; Konepörssi, the leading professional media in the machinery and transport industry; and Ampparit, news service.  

For more information:  

Kari Kivelä, SVP Alma Consumer tel. +358 10 665 2032 

Distribution: key media,  

Alma Media in brief

Alma Media is a digital service business and media company with a strong capacity for renewal. We are building sustainable growth from media to services, providing content and services that benefit users in their everyday lives, work and leisure time. In Finland, our best-known brands include Kauppalehti, Talouselämä, Iltalehti,, Nettiauto and Nettimoto. Our recruitment services include and in the Czech Republic, in Slovakia and in Croatia.

In Finland, our business operations include leading housing and automotive marketplaces, financial and professional media, national consumer media and content and data services for businesses and professionals. Alma Media’s international business in Eastern Central Europe, Sweden and the Baltic countries consists of recruitment services, an online marketplace for commercial properties and direct marketing services.

Alma Media operates in 11 countries in Europe and employs approximately 1,500 professionals. Alma Media’s revenue from continuing operations was EUR 275.4 million in 2021. Alma Media’s share is listed on NASDAQ Helsinki. Read more at

  • Published: 3.5.2022, 11:45
  • Category: Press release

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