Iltalehti is a major Finnish news media. Its combination of digital and print channels reaches appr. 2 million Finns weekly, throughout the country.
Multichannel use is typical of its readers: in addition to reading the printed paper, they use digital devices. News is its most popular content, but its lifestyle content also reaches large audiences effectively. For advertisers, Iltalehti offers a broad and varied range of solutions, with regard to both media environments and forms of advertising.
6 times per week
Readers per issue, print + replica
Unique browsers per week
Of total traffic
Video starts per week
Sources: NRS Autumn 2016/Spring 2017, TNS Panel weeks 14-26/2017 avg, GA weeks 14-26/2017 avg, IL-TV video starts GA weeks 14-26/2017 avg.