Iltalehti accepts only materials that qualify for newspaper and are saved into PDF format. The material has to be:

  • PDF in real 1:1 size
  • Cut without background
  • RGB or CMYK colors
  • Resolution of pictures 220 dpi                                                                                                                                                                                                                                          

PDF document should be named so that the advertiser and publication date are shown in name, for example company010620.pdf.

Ad material can be made either by Mac or PC, by the most common professional graphic software (NOT word- or powerpoint). When using a PostScript file, it has to be converted into PDF by using Adobe Acrobat Distiller software. The version of pdf should be 1.3-1.4. Recommended version is 1.4 (Acrobat 6).

Fonts have to be included with the PDF document. Iltalehti is not responsible for wrongly printed fonts that have not been included in the PDF document.

If using CMYK colors, it is not possible to use 4-color black. The colors should be defined as process colors and pictures have to be differentiated to CMYK format. Total ink coverage in CMYK colours and pictures is not allowed to be over 220 %.

Screen ruling is 40 lines per cm. The raster points enlarge 20-30%, when printed on newsprint.

The ad has to be exactly the size of the booked ad space. Everything in the PDF document will be printed, which means all elements, like alignment marks, which are not supposed to be in the ad, should be avoided.

If the material is not in the required PDF format or is otherwise faulty, it will be delivered back to the maker.

You will find more information from:

Print profile is WAN-IFRAnewspaper26v5 (load here).

Size and format requirements

If ads are not the height of a full column (365 mm), the maximum height is 280 mm.

Five (5) column ads are not published in the text (except A4).

The minimum size of ads is 300 mm.

Print advertisement can be tailored to fit around the page editorial content so that its embedded in the lay out that covers about half of the page area. Embedded print ad over the spread covers about half of the entire spread area. Embedded ads are always placed on the sports pages. Contact media sales for more information. ATTENTION Embedded print ads are custom placements so they have to be always negotiated and planned individually.

Columns widths

  • 1 colums 38 mm
  • 2 column 81 mm
  • 3 column 124 mm
  • 4 column 167 mm
  • 5 column 210 mm
  • 6 column 253 mm
  • 12 column 520 mm

Printing area

Height 365 mm, width 253 mm

Number of columns: 6

Printing method
Offset rotation