Sustainability, ethics,

    Alma Media > Sustainable Alma > Responsible partner > connected helpers with those needed help

Responsible partner

At Alma Media, our goal is to conduct our business transparently and in an environmentally,
socially and economically sustainable manner.

We adhere to our Code of Conduct (PDF) in our operations. We have zero tolerance for corruption and
bribery and we openly report our tax footprint.

To reduce the environmental impacts of our operations, we have set ourselves long-term emission targets that are
aligned with global goals. Our climate actions also extend to our major subcontractors whom we encourage
to consider their own carbon footprint.

Responsible partner connected helpers with those needed help

During the outbreak of the corona virus, Alma’s subsidiary, the Czech-based LMC, developed platform, which connected volunteer helpers and companies or individuals in need of assistance (e.g., shopping assistance for seniors). The service was developed from the initial idea to the execution over one weekend by employees who wanted to participate. 

-The idea was thrown on a Saturday afternoon in our internal discussion channel. Then it just spontaneously got big in terms of people and energy. An hour later we had our CEO joining us to help make the idea better. Next our product development took the lead of UX and in the meantime SW designers started to draft the first prototype, tells Tomáš Dombrovský, head of PR & Comms at LMC.

-The whole idea was organic from bottom to top. All people who were involved wanted to participate because they saw it helpful and important, Tomáš continues. 

The name “Dobro” refers to greater good. 

Green decisions

Our goal is to reduce the CO2 emissions generated by the energy consumption of our real estate and our company cars by 21%
by the mid-2020s, and to reduce indirect CO2 emissions (such as those caused by printing subcontracting)
by 10% by 2023. (Comparison year: 2016).

In Finland, we intend to improve the energy efficiency of our real estate by 5% by 2020, discontinue the use of electric
power that generates CO2 emissions and reduce the material loss generated during magazine and newspaper printing
annually by 2% until 2025.



Sustainability became the core of business 

Forerunner businesses in many sectors have understood that developing sustainability persistently strengthens their market position. More and more investors, consumers and partners are evaluating businesses based on their sustainability.