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This is how Finns look for jobs – “Dramatic change in the number of applications”

Alma Media Corporation                  Press release                   31 October 2023


Over one million job applications were sent through the Finnish job board Jobly during its first year. This is a significant increase compared to the previous year, even though the total number of open job positions in Finland has decreased.

Finnish job search activity is clearly more active than in the previous year. Over one million job applications have been sent through Jobly during the sites first year. The number of job applications has almost doubled compared to the previous year, when the site was still known as

– There is a dramatic change in the number of applications. The covid years triggered a job change boom, which shows no signs of subsiding. Inflation and growing interest rates are driving the search for better-paid work, says Mika Kiiskinen, Country Manager of Jobly.

Clicking the 'Apply for the job' button in a job advertisement is counted as an application. In addition to the increased number of applications, the number of job alerts grew by 35 percent and 65 percent more CVs were uploaded to the service than in the previous year.

– Our website, renewed a year ago, is performing better, and we are reaching job seekers more effectively, says Kiiskinen.

A great time to publish jobs

According to the Employment Bulletin by the Ministry of Economic Affairs and Employment, there were 32,500 fewer new open positions in September than in the previous year.

Even though the total number of open job positions has decreased, there are still sectors that are severely affected by a labor shortage.

In Jobly, the sectors with the most job openings over the year were sales, transportation and logistics, administrative and office work, healthcare, and installation and maintenance. There were also plenty of openings in customer service positions and in the hotel and restaurant industry.

– Now is a good time for employers to publish jobs and market them. There are fewer jobs available, but they are being browsed more than before, making it easier to catch job seekers’ attention with effective advertising, Kiiskinen says.

How do Finns look for jobs?

Jobs are most actively sought at the beginning of the year. Another spike in job applications occurs after the summer holidays.

The busiest days for job searching are Monday and Tuesday. Jobs are browsed most actively in the mornings. According to Joblyn's data, positions are viewed most on mobile devices, but applications are most often submitted on a computer.

Effective job ads highlight a clear and descriptive title, as well as providing sufficient information about the position.

– In a good job post, the requirements for the employee are balanced with the salary and benefits offered. Nowadays, values and responsibility are emphasized in addition to salary, says Kiiskinen.

These sectors had the most job openings published on Jobly during its first year

  1. Sales
  2. Transportation and Logistics
  3. Administrative and Office Work
  4. Healthcare
  5. Installation and Maintenance
  6. Customer Service
  7. Hotel and Restaurant Industry
  8. Production
  9. Industry
  10. Social Work

Further information:

Mika Kiiskinen

Country Manager, Alma Jobly

010 665 3498

Jobly inspires, encourages and helps you to find and choose the most suitable career opportunities for yourself – easily.

Alma Media in brief

Alma Media is an international company of digital media, marketplaces and services with a strong capacity for renewal. We inspire human curiosity and choice by creating services that combine technology and content with a local heart. In Finland, our best-known brands include Kauppalehti, Talouselämä, Iltalehti, Jobly,, Nettiauto and Nettimoto. Our recruitment services include and in the Czech Republic, in Slovakia and in Croatia.

In Finland, our business operations include leading housing and automotive marketplaces, financial and professional media, national consumer media and content and data services for businesses and professionals. Alma Media’s international business in Eastern Central Europe, Sweden and the Baltic countries consists of recruitment services and an online marketplace for commercial properties.

Alma Media operates in 12 countries in Europe and employs approximately 1,700 professionals. Alma Media’s revenue from continuing operations was EUR 309 million in 2022 of which the share of digital business was 81%. Alma Media’s share is listed on NASDAQ Helsinki. Read more at

  • Published: 31.10.2023, 10:15
  • Category: Press release

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