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News for the advertiser – archive

More transparency for working life

Developing a transparent employer brand requires patient work and the…

Programmatic buying is optimal for creative brand marketing

The programmatic buying of brand marketing requires close cooperation between…

Markkinointi

Rantapallo Named Travel Influencer of the Year

The Rantapallo travel website received the Travel Influencer of the…

Micro-influencers seem relatable

The closer the connection with the influencer, the larger the…

Brändit ja markkinointi

Poor interaction and personal chemistry lead to change of agency

Finnish marketing and communications agencies lose customers mainly because of…

Markkinointi

Successful advertising is a joint venture

High-quality advertising helps users and yields profit. It secures a…

Markkinointi

Alma to join the IAB Europe Transparency & Consent Framework

Alma Media is a registered member of the IAB Europe…

Alma summer advantages 2018

For consumers, summer is the time for relaxation, time with…

Alma Media to strengthen the supply and service ability of its marketing solutions with a merger of the Alma News & Life and Alma Regions business segments

Alma Media will merge Alma News & Life, the business…

Alma Talent’s magazines to change their back-page ad sizes slightly

In 2018, the Finnish postal services will adopt mechanical sorting…

Alma Winter Advantages 2017

Alma’s winter advantages reach both consumers and B2B decision-makers, and…

New in Alma Talent: Alma Native and Talouselämä Video Paywall

Video Paywall The renewed Talouselämä has been offering new and…

Irregular business hours in media services

Our online and print media services will have adjusted hours…

IL Full Page: Own Iltalehti in print, desktop, and mobile versions

IL Full Page is a multichannel advantage package that allows…

Alma Summer Advantages 2017

For consumers, summer is the time for relaxation, fun, and…