Advertising prices
DISPLAY ADVERTISING PRICES
Display products:
| Display products | Alma network | Business media | Housing services | Mobility services | Consumer media and services |
|---|---|---|---|---|---|
| Super page* | €52 | €59 | €55 | €55 | €52 |
| Giant panorama + Wallpaper | €41 | €51 | €46 | €47 | €41 |
| Giant panorama | €23 | €39 | €31 | €27 | €23 |
| Vertical panorama | €23 | €39 | €31 | €27 | €23 |
| Digital full page | €23 | €39 | €31 | €27 | €23 |
| Giant + Vertical panorama | €23 | €39 | €31 | €27 | €23 |
| Native display | €12 | €30 | €17 | €13 | €12 |
| Box | €11 | €19 | €14 | €12 | €11 |
| Giant box | €31 | ||||
| Column box | €22 | ||||
| Mega panorama | €46 | €36 | |||
| Skyscraper | €17 | ||||
| Interstitial | €9 | ||||
| Digital homepage | €46 | €51 | |||
| Alma Dynamo | €11.99 |
Prices from April 1, 2025:
| Display products | Alma network | Businessmedia | Housing services | Mobility services | Consumer media and services |
|---|---|---|---|---|---|
| Super page* | €53 | €62 | €55 | €56 | €53 |
| Giant panorama + Wallpaper | €42 | €52 | €46 | €48 | €42 |
| Giant panorama | €24 | €40 | €31 | €28 | €24 |
| Vertical panorama | €24 | €40 | €31 | €28 | €24 |
| Digital full page | €25 | €40 | €31 | €28 | €25 |
| Giant panorama + Vertical panorama | €24 | €40 | €31 | €28 | €24 |
| Native display | €12 | €30 | €17 | €13 | €12 |
| Box | €11 | €20 | €14 | €13 | €11 |
| Giant box | €32 | ||||
| Column box | €23 | ||||
| Mega panorama | €47 | €36 | |||
| Skyscraper | €17.5 | ||||
| Interstitial | €9 | ||||
| Digital front page | €46 | €52 | |||
| Alma Dynamo | €11.99 |
- Prices are gross prices.
- Prices are non-targeted advertising prices ROS, cpm.
- Additional charge for targeting depending on chosen targeting. Separate +2€/CPM additional charge for Alma Visuals solutions.
- The current VAT will be added to the prices.
- Cross-device coverage, except for the giant box, and the wallpaper, which are only shown on desktop.
- *Super page is available only on a media-specific basis, not network-wide.
Media and services included in the networks:
- Alma Businessmedia:
Arvopaperi, Kauppalehti, Mikrobitti, Talouselämä, Tekniikkatalous, Tivi.fi, Uusisuomi - Housing services:
Etuovi, Vuokraovi - Mobility services:
Autotalli.com, Nettiauto, Nettimoto, Nettivene, Nettikone, Nettivaraosa, Nettikaravaani - Consumer media and services:
Iltalehti, Telkku, Ampparit
High attention value advertising:
| High-attention products | Alma network | Businessmedia | Housing services | Mobility services |
|---|---|---|---|---|
| Topscroll cross-device | €45 | €50 | €48 | €45 |
| Midscroll mobile | €25 | €41 | €32 | €29 |
| Double Midscroll mobile | €45 | €50 | ||
| Inliner Midscroll desktop | €25 | €38 | ||
| Seamless Skin desktop | €43 | €53 | ||
| Fluid Skin desktop | €43 | €53 | ||
| Interscroller (Alma Visuals)* | €23 | €39 | €31 | €27 |
Prices from April 1, 2025:
| High-attention products | Alma network | Businessmedia | Housing services | Mobility services | Consumer media and services |
|---|---|---|---|---|---|
| Topscroll cross-device | €46 | €51 | €48 | €46 | €46 |
| Midscroll mobile | €26 | €42 | €32 | €30 | €26 |
| Double Midscroll mobile | €45 | €50 | €45 | ||
| Inliner Midscroll desktop | €25 | €38 | €25 | ||
| Seamless Skin desktop | €43 | €53 | €43 | ||
| Fluid Skin desktop | €43 | €53 | €43 | ||
| Interscroller (Alma Visuals)* | €23 | €39 | €31 | €27 | €23 |
*+2€/CPM Alma Visuals surcharge
- Prices are gross prices.
- Prices are non-targeted advertising prices ROS, cpm.
- Additional charge for targeting depending on chosen targeting. Separate +2€/CPM additional charge for Alma Visuals solutions.
- The current VAT will be added to the prices.
- Cross-device coverage, except for Interscroller, Midscroll ja Double Midscroll, which are only shown on mobile.
Media and services included in the networks:
- Alma Businessmedia:
Arvopaperi, Kauppalehti, Mikrobitti, Talouselämä, Tekniikka&Talous, Tivi.fi, Uusisuomi - Housing services:
Etuovi, Vuokraovi - Mobility services:
Autotalli.com, Nettiauto, Nettimoto, Nettivene, Nettikone, Nettivaraosa, Nettikaravaani - Consumer media and services:
Iltalehti, Telkku, Ampparit
VIDEO ADVERTISING PRICES
Outstream
| Media | Price |
|---|---|
| Alma network | 14€ |
| Alma Businessmedia Arvopaperi, Kauppalehti, Mikrobitti, Talouselämä, Tekniikkatalous, Tivi.fi, Uusisuomi | 21€ |
| Mobility marketplaces Autotalli.com, Nettiauto, Nettimoto, Nettivene, Nettikone, Nettivaraosa, Nettikaravaani | 15€ |
| Housing services Etuovi, Vuokraovi | 18€ |
| Consumer media and services Iltalehti, Telkku, Ampparit | 14€ |
Prices from April 1, 2025:
| Media | Price |
|---|---|
| Alma network | 14€ |
| Alma Businessmedia Arvopaperi, Kauppalehti, Mikrobitti, Talouselämä, Tekniikkatalous, Tivi.fi, Uusisuomi | 22€ |
| Mobility marketplaces Autotalli.com, Nettiauto, Nettimoto, Nettivene, Nettikone, Nettivaraosa, Nettikaravaani | 15€ |
| Housing services Front door, Rental door | 18€ |
| Consumer media and services Iltalehti, Telkku, Ampparit | 14€ |
IL-palat
(instream)
| Length | Price (net) |
|---|---|
| Preroll max 15 s. | 5.00 € |
Prices from April 1, 2025:
| Duration | Price (net) |
|---|---|
| Preroll max 15 sec. | €5.25 |
Iltalehti Video premium
(instream)
| Length | Price |
|---|---|
| Preroll max 6s* | 10€ |
| Preroll max 10s* | 17€ |
| Preroll max 15s* | 26€ |
| Preroll max 20s* | 36€ |
| Postroll max 30s | 14€ |
*Guaranteed completion on max. 20 s preroll videos
Alma Video Volume
(instream+outsream)
| Length | Price (net) |
|---|---|
| Alma Video Volume 10 s. | 8.00 € |
| Alma Video Volume 15 s. | 10.00 € |
Prices from April 1, 2025:
| Duration | Price (net) |
|---|---|
| Alma Video Volume 10 p. | €8.40 |
| Alma Video Volume 15 p. | €10.50 |
Prices are non-targeted advertising prices ROS, cpm.
There is an additional charge for targeting, depending on the chosen targeting.
VAT is added to the prices.
Cross-device visibility.
PRINT ADVERTISING PRICES
Iltalehti print advertising prices
| Format | Weekday | Weekend |
|---|---|---|
| 1/1 page Page next to the editorial | €5941 | €6532 |
| 1/1 page Back cover | €7632 | |
| 1/1 page Text | €5554 | €6109 |
| 1/2 vertical Text | €3322 | €3658 |
| 1/2 page Weather page | €4463 | €4912 |
| 1/2 horizontal Text | €3322 | €3658 |
| 1/4 page Text | €1865 | €2048 |
| 12 x 100 Text | €3893 | €4280 |
| 2 x 180 Text | €1549 | €1702 |
| 6 x 100 Text | €2211 | €2435 |
| A4 Text | €4535 | €4993 |
| First Spread | €12,340 | €13,573 |
| Spread | €9558 | €10,516 |
| Central Spread | €9935 | €10,516 |
Other advertising prices and additional charges
| Ilmoituksen tyyppi | Price / additional charge |
|---|---|
| High volume issues | Weekend price + 20 % |
| Midsummer surcharge | Weekend price + 50 % |
| Specific location surcharge | +5 % |
Iltalehti theme magazine
| 1/1 page | 3281 € |
| 1/2 page | 2201 € |
| 1/4 page | 1671 € |
| Spread | 6032 € |
| Middle spread | 6226 € |
| Back cover | 3862 € |
Alma Business Media – prices for multi-channel solutions
| Media | 1/1 page | 1/2 page | Spread |
|---|---|---|---|
| Arvopaperi | 3750 € | 2262 € | 5258 € |
| Kauppalehti | 8142 € | 4901 € | 10251 € |
| Kauppalehti Weekend | 8142 € | 4901 € | |
| Mikrobitti | 3383 € | 2038 € | 3791 € |
| Talouselämä | 8142 € | 4901 € | 10251 € |
| Tekniikka ja Talous | 5625 € | 3383 € | 7887 € |
| Tivi | 3750 € | 2262 € | 5258 € |
Specific location surcharge +10 %
Multi-channel campaigns are published both in print magazine and online.
Alma Business Media’s print advertising prices
| Kauppalehti | Kauppalehti weekend | Tekniikka&Talous | Talouselämä | Arvopaperi | Tivi | |
|---|---|---|---|---|---|---|
| 1/4 page | 3780 € Takasivu: 4555 € | 3780 € | 3037 € | 2751 € | 1467 € | 2007 € |
| A4 size | 7979 € | 5003 € | ||||
| 1/5 page | 3200 € | |||||
| Front page | 14083 € | 11515 € | ||||
| Money square | 346 € | |||||
| 3×182 / Big Quarter | 4667 € | 2914 € | ||||
| Card | 1620 € | 968 € | ||||
| 2/5 page | 4158 € |
Classified ad in Kauppalehti
VAT is added to the prices.
Classified column price 4,15 € / cmm, minimum size 20 cmm. The height of the classified notice can only increase in increments of 5 mm.
Price examples:
1x20mm = 20 x 4,15 € = 83 €+vat
2 x 20mm = 40 x 4,15 € = 166 €+vat
Sizes for the module ads with image:
1 X 50 cmm (38 X 50 Mm) 240 €
2 X 50 cmm (81 X 50 Mm) 460 €
2 X 100 cmm (81 X 100 Mm) 910 €
6 X 50 cmm (253 X 50 Mm) 1340 €
6 X 100 cmm (253 X 100 Mm) 2660 €
Column widths in classifieds:
1 column 38 mm
2 columns 81 mm
3 columns 124 mm
4 columns 167 mm
5 columns 210 mm
6 columns 253 mm