Celtra is the most innovative rich media campaign management tool on the market. With Celtra you can easily create impressive campaigns and make real-time analyses on campaign results. Celtra's AdCreator Support site provides detailed instructions for producing campaign creatives, analysing campaign results and using the system.
For login username to AdCreator Support, contact media sales.
See Celtra solutions here
Please take the following special requirements concerning performance-based advertising into account, along with the general instructions concerning materials.
For each campaign, the advertiser must deliver at least three (3) advertising formats:
MPU 300x250 px (100 kb)
extended large banner 160x600 px, 200x600 or 250x600 (100 kb)
panorama 980x120 px (100 kb) or wide rectangle 468x400 (100 kb)
Multiple versions of creatives can be delivered for the campaign.
Changing the creative
During the campaign, the creatives can be changed once. We recommend delivering all the versions of creatives before the campaign even though they are served later during the campaign.
Materials with errors
Alma Media is not responsible for errors in materials, or if the campaign is delayed due to errors in materials
Detailed creative guidelines
Campaign creatives can be delivered as jpg, gif, HTML5 or png-pictures or as 3rd party tags
Maximum size of materials is 100 kb
With every piece of material, there should also be a target URL to the landing page, which will be added when ad is downloaded in the system
The creatives need to be clickable throughout
No voice nor video should be included. Short animation can be applied.
The creative should always activate the target audience with a clear CTA (competition, offer etc.)
The creative need to clearly show the advertiser's name or logo
Alma Media has the right to refuse publishing inappropriate materials or materials that do not meet the requirements listed above