{"id":3618,"date":"2022-01-31T16:35:33","date_gmt":"2022-01-31T14:35:33","guid":{"rendered":"https:\/\/www.almamedia.fi\/brandstudio\/?p=3618"},"modified":"2025-03-31T12:15:24","modified_gmt":"2025-03-31T09:15:24","slug":"natiivin-voittokulku-jatkuu","status":"publish","type":"post","link":"https:\/\/www.almamedia.fi\/brandstudio\/natiivin-voittokulku-jatkuu\/","title":{"rendered":"Natiivin voittokulku jatkuu"},"content":{"rendered":"\n<div class=\"wp-block-cover alignfull has-parallax is-light bs-cover-lead-deep bs-cover-article\" style=\"min-height:537px;aspect-ratio:unset;\"><div class=\"wp-block-cover__image-background wp-image-3621 has-parallax\" style=\"background-position:50% 50%;background-image:url(https:\/\/staging.almamedia.fi\/brand-studio\/wp-content\/uploads\/sites\/2\/2022\/02\/ABS_WP_imgs_Ladder.jpg)\"><\/div><span aria-hidden=\"true\" class=\"wp-block-cover__background has-background-dim-0 has-background-dim\"><\/span><div class=\"wp-block-cover__inner-container is-layout-flow wp-block-cover-is-layout-flow\">\n<h1 class=\"wp-block-heading has-text-align-center\"><strong><strong>Natiivin voittokulku jatkuu<\/strong><\/strong> <\/h1>\n\n\n\n<h2 class=\"wp-block-heading has-text-align-center has-awb-color-1-color has-text-color has-link-color wp-elements-8c684d94ed1cfdb09e11bed135c99a92\">\u2013 Mit\u00e4 on natiivimainonta ja miten saat parhaita tuloksia natiivimainonnalla<\/h2>\n<\/div><\/div>\n\n\n\n<div class=\"wp-block-bs-ingress\">\n<div style=\"height:40px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n<style>@media only screen and (max-width: 600px) {.gb-6a32a8181d984{font-size: 22px!important;}}<\/style>\n<h2 class=\"gb-6a32a8181d984 wp-block-heading\">Natiivimainonta kuuluu digimainonnan keinoista tehokkaimpiin. Lukee sitten <strong><a href=\"https:\/\/whatsnewinpublishing.com\/reuters-predictions-2022-what-publishers-need-to-know\/\" target=\"_blank\" rel=\"noreferrer noopener\">Reutersin<\/a><\/strong>, <strong><a href=\"https:\/\/www.emarketer.com\/topics\/topic\/native-advertising\" target=\"_blank\" rel=\"noreferrer noopener\">eMarketerin<\/a><\/strong> tai <strong><a href=\"https:\/\/www.nativeadvertisinginstitute.com\/resources\" target=\"_blank\" rel=\"noreferrer noopener\">Native Advertising Instituten <\/a><\/strong>raportteja, viesti on sama: natiivimainonnan osuus markkinointieuroista kasvaa tai pysyy merkitt\u00e4v\u00e4n\u00e4.<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Mainostajat saavat natiivimainonnalla loistavia tuloksia, kun kampanja suunnitellaan ja toteutetaan oikein. Palaan t\u00e4ss\u00e4 blogitekstiss\u00e4 perusasioiden \u00e4\u00e4reen.&nbsp;<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Mit\u00e4 on sis\u00e4lt\u00f6markkinointi &#8211; ent\u00e4 natiivi?<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Sis\u00e4lt\u00f6markkinointi on markkinoinnin muoto, jossa luodaan ja jaellaan kohderyhm\u00e4lle relevanttia sis\u00e4lt\u00f6\u00e4. Sen tavoitteena on houkutella, hankkia ja sitouttaa tarkkaan m\u00e4\u00e4ritellyn kohderyhm\u00e4n edustajia. Sis\u00e4lt\u00f6markkinointi perustuu ajatukselle, ett\u00e4 laadukas sis\u00e4lt\u00f6 lis\u00e4\u00e4 yrityksen liikevaihtoa. Sis\u00e4lt\u00f6markkinoija panostaa hyv\u00e4\u00e4n sis\u00e4lt\u00f6\u00f6n, sen jakeluun ja mittaamiseen. Sis\u00e4lt\u00f6j\u00e4 voi jaella omassa mediassa, sosiaalisessa mediassa, uutis- ja lifestylemedioissa tai vaikkapa vaikuttajien kanavissa. Kaikki n\u00e4m\u00e4 jakelukanavat tarvitsevat hieman erilaista sis\u00e4lt\u00f6\u00e4. Sen vuoksi sis\u00e4lt\u00f6markkinoinnin eri lajeilla on omat nimens\u00e4, kuten vaikuttajamarkkinointi tai natiivimainonta.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Natiivimainonta hy\u00f6dynt\u00e4\u00e4 sekin huolella tehtyj\u00e4 sis\u00e4lt\u00f6j\u00e4. Se on mainosmuoto, jonka sis\u00e4lt\u00f6 on linjassa sivuston muun materiaalin kanssa ja ulkoasu on yhtenev\u00e4inen ymp\u00e4rist\u00f6ns\u00e4 kanssa. Natiivimainontaa ovat esimerkiksi Iltalehdess\u00e4 tai Talousel\u00e4m\u00e4ss\u00e4 julkaistu kaupallisen yhteisty\u00f6n artikkeli (ei muuten toimi sama otsikko molemmissa) tai sosiaalisten medioiden tapaan rakennettu ja somekanavissa jaettu sis\u00e4lt\u00f6. Natiivimainonta antaa yritykselle mahdollisuuden hy\u00f6dynt\u00e4\u00e4 median rakentamaa yleis\u00f6suhdetta.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Yll\u00e4 olevat m\u00e4\u00e4ritelm\u00e4t mukailevat IAB:n sis\u00e4lt\u00f6markkinoinnin opasta, jonka tekij\u00f6ihin kuulun.&nbsp;<br>Voit ladata oppaan&nbsp;<strong><a href=\"https:\/\/www.iab.fi\/oppaat-suositukset\/oppaat\/sisaltomarkkinoinnin-opas-092020.html\">t\u00e4\u00e4lt\u00e4<\/a><\/strong>.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">T\u00e4rke\u00e4 oppi tulokselliseen kampanjaan<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Natiivimainonnassa parhaisiin tuloksiin p\u00e4\u00e4st\u00e4\u00e4n luomalla oikeasti mediaymp\u00e4rist\u00f6\u00f6n sopiva sis\u00e4lt\u00f6. T\u00e4m\u00e4 kuulostaa itsest\u00e4\u00e4n selv\u00e4lt\u00e4, mutta silloin t\u00e4ll\u00f6in markkinoijilla menee sekaisin kohdetyhm\u00e4n tavoittaminen ja natiivimainonta. Kun viuhkoja myyv\u00e4 yritys (keksin esimerkkiyrityksen vailla esikuvaa todellisuudesta ja poimin esineen tytt\u00e4ren koristehyllylt\u00e4) haluaa tavoittaa tietyn ik\u00e4iset, hyvinvoinnista kiinnostuneet naiset, sen ei kannata tehd\u00e4 viuhkajuttua Iltalehden terveyssivuille. Siell\u00e4 on sen havittelema kohderyhm\u00e4, mutta heist\u00e4 jokainen on tullut lukemaan terveyteen ja hyvinvointiin liittyvi\u00e4 sis\u00e4lt\u00f6j\u00e4.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Ei ole natiivia tehd\u00e4 ymp\u00e4rist\u00f6n kanssa ristiriidassa olevaa sis\u00e4lt\u00f6\u00e4. Display-mainontaa viuhkayritys voi kohdentaa t\u00e4m\u00e4n osion lukijoille. Jutun voi my\u00f6s julkaista omilla verkkosivuilla ja ohjata liikennett\u00e4 t\u00e4st\u00e4 kohderyhm\u00e4st\u00e4 ja n\u00e4ilt\u00e4 sivuilta ohjaavalla natiivilla eli sis\u00e4lt\u00f6displaylla. Artikkeli on v\u00e4\u00e4r\u00e4ss\u00e4 paikassa, jos se h\u00e4mment\u00e4\u00e4 lukijoita tai ty\u00f6nt\u00e4\u00e4 viesti\u00e4\u00e4n v\u00e4kisin.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Sen sijaan Tyyli.comiin viuhkajuttu olisi oivallinen sis\u00e4lt\u00f6. Sen lukijat hakevat uutisia trendeist\u00e4, muodista, tyylist\u00e4. Onnistunut natiivi innostaa lukijat, sopii kontekstiin ja palvelee lukijoita &#8211; saaden osasta asiakkaita.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Tehd\u00e4\u00e4n yrityksesi tarinasta menestystarina!<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Kysy lis\u00e4\u00e4&nbsp;<a href=\"mailto:hanna.repo@almamedia.fi\">hanna.repo@almamedia.fi<\/a><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">PS. N\u00e4in syntyy kiinnostava ja toimiva natiivisis\u00e4lt\u00f6. Lue opit blogista <a href=\"https:\/\/www.almamedia.fi\/brandstudio\/asiakkaan-maailma\/\">Asiakkaan maailma el\u00e4\u00e4 sanavalinnoissa ja n\u00e4k\u00f6kulmassa<\/a><\/p>\n\n\n\n<div style=\"background-color:#eeeefe;color:#32373c\" class=\"wp-block-genesis-blocks-gb-profile-box round gb-has-avatar gb-font-size-18 gb-block-profile gb-profile-columns\"><div class=\"gb-profile-column gb-profile-avatar-wrap\"><div class=\"gb-profile-image-wrap\"><figure class=\"gb-profile-image-square\"><img decoding=\"async\" class=\"lazyload gb-profile-avatar wp-image-5369\" src=\"data:image\/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==\" data-orig-src=\"https:\/\/staging.almamedia.fi\/brand-studio\/wp-content\/uploads\/sites\/2\/2022\/04\/ABS-HannaRepo-001-1080x1080-1.jpg\" alt=\"\"\/><\/figure><\/div><\/div><div class=\"gb-profile-column gb-profile-content-wrap\"><h2 class=\"gb-profile-name\" style=\"color:#32373c\">Hanna Repo<\/h2><p class=\"gb-profile-title\" style=\"color:#32373c\">Alma Brand Studio<\/p><div class=\"gb-profile-text\">Sis\u00e4lt\u00f6markkinointijohtaja<\/div><ul class=\"gb-social-links\"><\/ul><\/div><\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-group\"><div class=\"wp-block-group__inner-container is-layout-constrained wp-block-group-is-layout-constrained\">\n<div style=\"height:100px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<style type=\"text\/css\">#sp-post-carousel-pro-1555 .sp-pcp-post{\n\t\t\t\tmargin-right: 30px;\n\t\t\t}#sp-post-carousel-pro-1555.sp-post-carousel-pro-area{\n\t\t\t\tmargin-right: -30px;\n\t\t\t}\n\t\t\t#sp-post-carousel-pro-1555 .sp-pcp-post-meta,\n\t\t\t.sp-pcp-modal-post-1555 .sp-pcp-post-meta{\n\t\t\t\ttext-align: left;\n\t\t\t}\n\t\t\t#sp-post-carousel-pro-1555 .sp-pcp-post-meta li i{\n\t\t\t\tcolor: #565656;\n\t\t\t}\n\t\t\t#sp-post-carousel-pro-1555 .sp-pcp-post-meta li,\n\t\t\t#sp-post-carousel-pro-1555 .sp-pcp-post-meta li a,\n\t\t\t.sp-pcp-modal-post-1555 .sp-pcp-post-meta li,\n\t\t\t.sp-pcp-modal-post-1555 .sp-pcp-post-meta li a{\n\t\t\t\tcolor: #565656;\n\t\t\t\tfont-size: 13px;\n\t\t\t\tline-height: 16px;\n\t\t\t\ttext-transform: none;\n\t\t\t\tletter-spacing: normal;\n\t\t\t\t\n\t\t\t}\n\t\t\t\n\t\t\t#sp-post-carousel-pro-1555 .sp-pcp-post-meta li a:hover,\n\t\t\t#sp-post-carousel-pro-1555 .sp-pcp-post-meta li a.pcpro-post-like.liked,\n\t\t\t.sp-pcp-modal-post-1555 .sp-pcp-post-meta li a:hover,\n\t\t\t.sp-pcp-modal-post-1555 .sp-pcp-post-meta li a.pcpro-post-like.liked{\n\t\t\t\tcolor: #565656;\n\t\t\t}.sp-post-carousel-pro-section1555 .sp-post-carousel-pro-section-title{\n\t\t\t\t\t\tmargin: 0;\n\t\t\t\t\t\tpadding: 0;\n\t\t\t\t\t\tmargin-bottom: 45px;\n\t\t\t\t\t\tcolor: #20284c;\n\t\t\t\t\t\tfont-size: 30px;\n\t\t\t\t\t\tline-height: 30px;\n\t\t\t\t\t\ttext-transform: none;\n\t\t\t\t\t\tletter-spacing: normal;\n\t\t\t\t\t\ttext-align: center;\n\t\t\t\t\t\t\n\t\t\t\t\t\tfont-weight: 700;\n\t\t\t\t\t\tfont-style: normal;\n\t\t\t\t\t\tfont-family: Montserrat;\n\t\t\t\t\t\t\n\t\t\t\t}#sp-post-carousel-pro-1555 .sp-pcp-post-title,\n\t\t\t\t#sp-post-carousel-pro-1555 .sp-pcp-post-title a,\n\t\t\t\t.sp-pcp-modal-post-1555 .sp-pcp-post-title{\n\t\t\t\t\tcolor: #20284c;\n\t\t\t\t\tfont-size: 19px;\n\t\t\t\t\tline-height: 25px;\n\t\t\t\t\ttext-transform: none;\n\t\t\t\t\tletter-spacing: .5px;\n\t\t\t\t\ttext-align: center;\n\t\t\t\t}\n\t\t\t\t#sp-post-carousel-pro-1555 .sp-pcp-post .sp-pcp-post-title:hover,\n\t\t\t\t#sp-post-carousel-pro-1555 .sp-pcp-post .sp-pcp-post-title a:hover{\n\t\t\t\t\tcolor: #5151fd;\n\t\t\t\t}#sp-post-carousel-pro-1555.sp-post-carousel-pro-area{\n\t\t\t\t\tdisplay: none;\n\t\t\t\t}\n\t\t\t\t#sp-post-carousel-pro-1555.sp-post-carousel-pro-area.slick-initialized {\n\t\t\t\t\tdisplay: block;\n\t\t\t\t}\n\t\t\t\t<\/style><div class=\"sp-post-carousel-pro-section sp-post-carousel-pro-section1555 sp_nav_position_vertical_center pagination-type-dots sp_pcp_theme_one\"><h2 class=\"sp-post-carousel-pro-section-title\">Sinua saattaa my\u00f6s kiinnostaa n\u00e4m\u00e4<\/h2><div id=\"sp-post-carousel-pro-1555\" data-arrowtype=\"angle\" class=\"sp-post-carousel-pro-area sp-post-carousel-pro\" data-slick='{\"pauseOnHover\":false, \"slidesToShow\": 4, \"rtl\":false, \"slidesToScroll\": 1, \"speed\": 400, \"dots\": false, \"arrows\": false, \"infinite\": true, \"swipe\": true, \"draggable\": true, \"autoplay\": true, \"autoplaySpeed\": 3000, \"fade\": false, \"adaptiveHeight\":false, \"responsive\": [{ \"breakpoint\": 1100, \"settings\": { \"slidesToShow\": 4, \"slidesToScroll\": 1 }},{ \"breakpoint\": 990, \"settings\": { \"slidesToShow\":  2, \"slidesToScroll\": 1 }},{ \"breakpoint\": 650, \"settings\": {\"slidesToShow\": 2, \"slidesToScroll\": 1 }}]}'><div class=\"sp-pcp-post sp-pcp-item-visible \"><div class=\"sp-pcp-post-relative\"><a href=\"https:\/\/www.almamedia.fi\/brandstudio\/muutama-luova-idea\/\" class=\"sp-pcp-post-image  \"><img decoding=\"async\" class=\"lazyload sp-pcp-post-img\" src=\"data:image\/svg+xml,%3Csvg%20xmlns%3D%27http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%27%20width%3D%27380%27%20height%3D%27380%27%20viewBox%3D%270%200%20380%20380%27%3E%3Crect%20width%3D%27380%27%20height%3D%27380%27%20fill-opacity%3D%220%22%2F%3E%3C%2Fsvg%3E\" data-orig-src=\"https:\/\/www.almamedia.fi\/brandstudio\/wp-content\/uploads\/sites\/2\/2023\/01\/ABS-LeenaSeppinen-001-1080x1080-1-380x380.jpg\" alt=\"Muutama luova idea\"><\/a><h4 class=\"sp-pcp-post-title\"><a href=\"https:\/\/www.almamedia.fi\/brandstudio\/muutama-luova-idea\/\">Muutama luova idea<\/a><\/h4><div class=\"sp-pcp-post-meta\">\n\t\t\t\t\t\t<ul><\/ul>\n\t\t\t\t\t<\/div><\/div><\/div><div class=\"sp-pcp-post sp-pcp-item-visible \"><div class=\"sp-pcp-post-relative\"><a href=\"https:\/\/www.almamedia.fi\/brandstudio\/sisaltomarkkinoinnin-globaalit-trendit\/\" class=\"sp-pcp-post-image  \"><img decoding=\"async\" class=\"lazyload sp-pcp-post-img\" src=\"data:image\/svg+xml,%3Csvg%20xmlns%3D%27http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%27%20width%3D%27380%27%20height%3D%27380%27%20viewBox%3D%270%200%20380%20380%27%3E%3Crect%20width%3D%27380%27%20height%3D%27380%27%20fill-opacity%3D%220%22%2F%3E%3C%2Fsvg%3E\" data-orig-src=\"https:\/\/www.almamedia.fi\/brandstudio\/wp-content\/uploads\/sites\/2\/2024\/11\/ABS-HannaRepo-001-1080x1080-2-380x380.jpg\" alt=\"Sis\u00e4lt\u00f6markkinointi ja globaalit trendit\"><\/a><h4 class=\"sp-pcp-post-title\"><a href=\"https:\/\/www.almamedia.fi\/brandstudio\/sisaltomarkkinoinnin-globaalit-trendit\/\">Sis\u00e4lt\u00f6markkinointi ja globaalit trendit<\/a><\/h4><div class=\"sp-pcp-post-meta\">\n\t\t\t\t\t\t<ul><\/ul>\n\t\t\t\t\t<\/div><\/div><\/div><div class=\"sp-pcp-post sp-pcp-item-visible \"><div class=\"sp-pcp-post-relative\"><a href=\"https:\/\/www.almamedia.fi\/brandstudio\/reality-ja-sisaltomarkkinointi\/\" class=\"sp-pcp-post-image  \"><img decoding=\"async\" class=\"lazyload sp-pcp-post-img\" src=\"data:image\/svg+xml,%3Csvg%20xmlns%3D%27http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%27%20width%3D%27380%27%20height%3D%27380%27%20viewBox%3D%270%200%20380%20380%27%3E%3Crect%20width%3D%27380%27%20height%3D%27380%27%20fill-opacity%3D%220%22%2F%3E%3C%2Fsvg%3E\" data-orig-src=\"https:\/\/www.almamedia.fi\/brandstudio\/wp-content\/uploads\/sites\/2\/2024\/11\/ABS-MattiNousiainen-001-1080x1080-2-380x380.jpg\" alt=\"Reality ja sis\u00e4lt\u00f6markkinointi\"><\/a><h4 class=\"sp-pcp-post-title\"><a href=\"https:\/\/www.almamedia.fi\/brandstudio\/reality-ja-sisaltomarkkinointi\/\">Reality ja sis\u00e4lt\u00f6markkinointi<\/a><\/h4><div class=\"sp-pcp-post-meta\">\n\t\t\t\t\t\t<ul><\/ul>\n\t\t\t\t\t<\/div><\/div><\/div><div class=\"sp-pcp-post sp-pcp-item-visible \"><div class=\"sp-pcp-post-relative\"><a href=\"https:\/\/www.almamedia.fi\/brandstudio\/asiakkaan-maailma\/\" class=\"sp-pcp-post-image  \"><img decoding=\"async\" class=\"lazyload sp-pcp-post-img\" src=\"data:image\/svg+xml,%3Csvg%20xmlns%3D%27http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%27%20width%3D%27380%27%20height%3D%27380%27%20viewBox%3D%270%200%20380%20380%27%3E%3Crect%20width%3D%27380%27%20height%3D%27380%27%20fill-opacity%3D%220%22%2F%3E%3C%2Fsvg%3E\" data-orig-src=\"https:\/\/www.almamedia.fi\/brandstudio\/wp-content\/uploads\/sites\/2\/2024\/11\/ABS-HannaRepo-001-1080x1080-2-380x380.jpg\" alt=\"Asiakkaan maailma\"><\/a><h4 class=\"sp-pcp-post-title\"><a href=\"https:\/\/www.almamedia.fi\/brandstudio\/asiakkaan-maailma\/\">Asiakkaan maailma<\/a><\/h4><div class=\"sp-pcp-post-meta\">\n\t\t\t\t\t\t<ul><\/ul>\n\t\t\t\t\t<\/div><\/div><\/div><div class=\"sp-pcp-post sp-pcp-item-visible \"><div class=\"sp-pcp-post-relative\"><a href=\"https:\/\/www.almamedia.fi\/brandstudio\/tunti-livena\/\" class=\"sp-pcp-post-image  \"><img decoding=\"async\" class=\"lazyload sp-pcp-post-img\" src=\"data:image\/svg+xml,%3Csvg%20xmlns%3D%27http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%27%20width%3D%27380%27%20height%3D%27380%27%20viewBox%3D%270%200%20380%20380%27%3E%3Crect%20width%3D%27380%27%20height%3D%27380%27%20fill-opacity%3D%220%22%2F%3E%3C%2Fsvg%3E\" data-orig-src=\"https:\/\/www.almamedia.fi\/brandstudio\/wp-content\/uploads\/sites\/2\/2021\/02\/Katri-Rytkonen_700x700-380x380.jpg\" alt=\"Tunti liven\u00e4\"><\/a><h4 class=\"sp-pcp-post-title\"><a href=\"https:\/\/www.almamedia.fi\/brandstudio\/tunti-livena\/\">Tunti liven\u00e4<\/a><\/h4><div class=\"sp-pcp-post-meta\">\n\t\t\t\t\t\t<ul><\/ul>\n\t\t\t\t\t<\/div><\/div><\/div><div class=\"sp-pcp-post sp-pcp-item-visible \"><div class=\"sp-pcp-post-relative\"><a href=\"https:\/\/www.almamedia.fi\/brandstudio\/lyhyt-vai-pitka-video\/\" class=\"sp-pcp-post-image  \"><img decoding=\"async\" class=\"lazyload sp-pcp-post-img\" src=\"data:image\/svg+xml,%3Csvg%20xmlns%3D%27http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%27%20width%3D%27380%27%20height%3D%27380%27%20viewBox%3D%270%200%20380%20380%27%3E%3Crect%20width%3D%27380%27%20height%3D%27380%27%20fill-opacity%3D%220%22%2F%3E%3C%2Fsvg%3E\" data-orig-src=\"https:\/\/www.almamedia.fi\/brandstudio\/wp-content\/uploads\/sites\/2\/2024\/11\/ABS-MattiNousiainen-001-1080x1080-2-380x380.jpg\" alt=\"Lyhyt video on se juttu &#8211; vai onko?\"><\/a><h4 class=\"sp-pcp-post-title\"><a href=\"https:\/\/www.almamedia.fi\/brandstudio\/lyhyt-vai-pitka-video\/\">Lyhyt video on se juttu &#8211; vai onko?<\/a><\/h4><div class=\"sp-pcp-post-meta\">\n\t\t\t\t\t\t<ul><\/ul>\n\t\t\t\t\t<\/div><\/div><\/div><div class=\"sp-pcp-post sp-pcp-item-visible \"><div class=\"sp-pcp-post-relative\"><a href=\"https:\/\/www.almamedia.fi\/brandstudio\/testiryhmissa-tapahtunutta\/\" class=\"sp-pcp-post-image  \"><img decoding=\"async\" class=\"lazyload sp-pcp-post-img\" src=\"data:image\/svg+xml,%3Csvg%20xmlns%3D%27http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%27%20width%3D%27380%27%20height%3D%27380%27%20viewBox%3D%270%200%20380%20380%27%3E%3Crect%20width%3D%27380%27%20height%3D%27380%27%20fill-opacity%3D%220%22%2F%3E%3C%2Fsvg%3E\" data-orig-src=\"https:\/\/www.almamedia.fi\/brandstudio\/wp-content\/uploads\/sites\/2\/2024\/11\/ABS-VeeraTuupanen-001-1080x1080-1-380x380.jpg\" alt=\"Testiryhmiss\u00e4 tapahtunutta\"><\/a><h4 class=\"sp-pcp-post-title\"><a href=\"https:\/\/www.almamedia.fi\/brandstudio\/testiryhmissa-tapahtunutta\/\">Testiryhmiss\u00e4 tapahtunutta<\/a><\/h4><div class=\"sp-pcp-post-meta\">\n\t\t\t\t\t\t<ul><\/ul>\n\t\t\t\t\t<\/div><\/div><\/div><div class=\"sp-pcp-post sp-pcp-item-visible \"><div class=\"sp-pcp-post-relative\"><a href=\"https:\/\/www.almamedia.fi\/brandstudio\/vaikuttaako-kalusto-videon-lopputulokseen\/\" class=\"sp-pcp-post-image  \"><img decoding=\"async\" class=\"lazyload sp-pcp-post-img\" src=\"data:image\/svg+xml,%3Csvg%20xmlns%3D%27http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%27%20width%3D%27380%27%20height%3D%27380%27%20viewBox%3D%270%200%20380%20380%27%3E%3Crect%20width%3D%27380%27%20height%3D%27380%27%20fill-opacity%3D%220%22%2F%3E%3C%2Fsvg%3E\" data-orig-src=\"https:\/\/www.almamedia.fi\/brandstudio\/wp-content\/uploads\/sites\/2\/2024\/11\/ABS-KasperGaram-001-1080x1080-1-380x380.jpg\" alt=\"Vaikuttaako kalusto videon lopputulokseen?\"><\/a><h4 class=\"sp-pcp-post-title\"><a href=\"https:\/\/www.almamedia.fi\/brandstudio\/vaikuttaako-kalusto-videon-lopputulokseen\/\">Vaikuttaako kalusto videon lopputulokseen?<\/a><\/h4><div class=\"sp-pcp-post-meta\">\n\t\t\t\t\t\t<ul><\/ul>\n\t\t\t\t\t<\/div><\/div><\/div><div class=\"sp-pcp-post sp-pcp-item-visible \"><div class=\"sp-pcp-post-relative\"><a href=\"https:\/\/www.almamedia.fi\/brandstudio\/mita-videotuotanto-vaatii\/\" class=\"sp-pcp-post-image  \"><img decoding=\"async\" class=\"lazyload sp-pcp-post-img\" src=\"data:image\/svg+xml,%3Csvg%20xmlns%3D%27http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%27%20width%3D%27380%27%20height%3D%27380%27%20viewBox%3D%270%200%20380%20380%27%3E%3Crect%20width%3D%27380%27%20height%3D%27380%27%20fill-opacity%3D%220%22%2F%3E%3C%2Fsvg%3E\" data-orig-src=\"https:\/\/www.almamedia.fi\/brandstudio\/wp-content\/uploads\/sites\/2\/2024\/11\/ABS-KasperGaram-001-1080x1080-1-380x380.jpg\" alt=\"Videotuotannon edellytykset\"><\/a><h4 class=\"sp-pcp-post-title\"><a href=\"https:\/\/www.almamedia.fi\/brandstudio\/mita-videotuotanto-vaatii\/\">Videotuotannon edellytykset<\/a><\/h4><div class=\"sp-pcp-post-meta\">\n\t\t\t\t\t\t<ul><\/ul>\n\t\t\t\t\t<\/div><\/div><\/div><div class=\"sp-pcp-post sp-pcp-item-visible \"><div class=\"sp-pcp-post-relative\"><a href=\"https:\/\/www.almamedia.fi\/brandstudio\/brandivideo\/\" class=\"sp-pcp-post-image  \"><img decoding=\"async\" class=\"lazyload sp-pcp-post-img\" src=\"data:image\/svg+xml,%3Csvg%20xmlns%3D%27http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%27%20width%3D%27380%27%20height%3D%27380%27%20viewBox%3D%270%200%20380%20380%27%3E%3Crect%20width%3D%27380%27%20height%3D%27380%27%20fill-opacity%3D%220%22%2F%3E%3C%2Fsvg%3E\" data-orig-src=\"https:\/\/www.almamedia.fi\/brandstudio\/wp-content\/uploads\/sites\/2\/2024\/11\/ABS-KasperGaram-001-1080x1080-1-380x380.jpg\" alt=\"Br\u00e4ndivideo\"><\/a><h4 class=\"sp-pcp-post-title\"><a href=\"https:\/\/www.almamedia.fi\/brandstudio\/brandivideo\/\">Br\u00e4ndivideo<\/a><\/h4><div class=\"sp-pcp-post-meta\">\n\t\t\t\t\t\t<ul><\/ul>\n\t\t\t\t\t<\/div><\/div><\/div><\/div><\/div>\n\n\n\n<div style=\"height:100px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n<\/div><\/div>\n","protected":false},"excerpt":{"rendered":"","protected":false},"author":38,"featured_media":5756,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_crdt_document":"","footnotes":""},"categories":[60,2,29],"tags":[],"class_list":["post-3618","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-ajankohtainen","category-artikkelit","category-blogi"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.9 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Natiivin voittokulku jatkuu - Alma Brand Studio<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.almamedia.fi\/brandstudio\/natiivin-voittokulku-jatkuu\/\" \/>\n<meta property=\"og:locale\" content=\"fi_FI\" 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